"Great salespeople are relationship builders who provide value and help their customers win." - Jeffery Gitomer
This week at LeapIN was exceptional! I learned so much about so many different things and it was crucial for my overall growth as a person and as a business. Last week, we finished off the week by creating our own websites, domain names, and launching our companies for the first time. I was able to create this rkease domain and I started blogging as soon as possible. Lastly, that activity left me emotionally drained because it felt weird to abruptly launch a website without a warning, but the fact that I was able to pull it off and I am writing this blog to you right now, has made me ecstatic. Okay, now let's continue with week 2.
On Tuesday, we mainly focused on trying to focus on the sales experience and how to actually engage customers in order to either sign up for your newsletter or do pre-orders. For me, I had to get people to sign up for my future newsletter because I am not selling a product. Therefore, I had to get out of my comfort zone and think of various ways to get through all of my social media channels and advertise my business, regardless of how nervous I was. The nervousness stems from the fact that I am actually the one selling an idea which came out of my own head and I haven't got proof of concept down right now.
I have only done the stress management workshop one time and that was with Leap Junction a couple of months ago, so my facilitating skills are kind of rusty. Overall, I ended up finishing the week the leap week with six emails, even though to reach profitability I had to have 115 emails. That means I had 109 to go, but the fact that I did my best, got out of my comfort zone and tried is all that mattered.
Now we had guest speakers which came to speak as well on Wednesday, which I found were astounding. We had two Paula's, one was named Paula Morand who is a renowned Canadian author and Paula Parlette who works in the library at Fanshawe College. Paula Morand was extremely profound because she stole the crowd away with her charisma and enthusiasm. She was so inspiring to listen to especially because she was able to speak about so many different topics which related to all the businesses which were in the room.
She broke down the importance of storytelling, authenticity, branding, and how being yourself is the greatest asset in business. One thing that I took away from her which was that in order to create a great brand you must have four core elements, which are interest, influence, impact, and intrigue. With these four elements in play a brand becomes strong and has a solid foundation. Lastly, the greatest thing that stuck out to me was when she said you are the manager of your vision. You must maintain your vision and manage it yourself because no one cares about it as much as you do, which was very heartfelt because I have been feeling this way for a long time. Overall, both speakers were amazing and this week at LeapIN was profound and I can't wait to see what's in store next week at the downtown campus, hope you enjoyed the blog! Cheers!
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